The only purpose of clothes is to cover us up and keep us warm?

Wrong… What we wear is a clear reflection of who we are. It is a conscious choice that speaks volumes about how we want to be seen. Our clothes express our desire to convince, to show discretion or to convey a message of being an individual. They reflect our mentality, lifestyle and our social status.

Let your clothes speak for you. Choosing the clothes that fit your mood, hair colour and your shape can sometimes be really daunting. Ask a friend to join you when you go shopping and listen to what they have to say. Don’t be afraid to try something new now and then and surprise yourself.

Wear your favourite clothes. Clothes that make you look good make you feel good. Select your clothes properly, instead of just throwing on the first thing you grab. You will get an instant mood boost.

The effect of wearing particular styles can also help to create a new persona, whether this is to fit a mood or even a career move.

Even if you refuse to follow trends and refuse to be conventional or mainstream, you set your own trend by that very choice.

“I don’t do fashion, I am fashion.”  

Coco Chanel