Are you ready for the latest Black Friday trends?
The biggest shopping event of the year is almost upon us – and notice that we said ‘event’ rather than ‘day’. That’s because the ongoing popularity of Black Friday deals has seen sellers extend savings way beyond the traditional Black Friday/Cyber Monday (BFCM) weekend, so you can now find deals at pretty much any time during the month. In other words, Black Friday is now really Black November.
Image courtesy of Max Fischer. Published on: November 12th, 2020. Source: pexels.com
That’s one of the top Black Friday trends we’re picking up: extended sales periods. We’re also seeing ecommerce and social media playing a bigger role each year, as more shoppers choose the comfort and convenience of shopping from home, rather than braving the crowds at the mall.
2025 could be the first ‘AI Black Friday’, with artificial intelligence algorithms serving up a more personalised shopping experience and showing us ads for the products we really want.
While Black Friday trends come and go, there’s one thing that remains consistent: people’s appetite for deals. That means you can expect ever-increasing competition between retailers (both online and in bricks and mortar stores) – and between bargain-hunting shoppers.
Top Black Friday tips
Looking at these trends, how can you make sure you enjoy a rewarding and hassle-free Black Friday experience? Here are our top tips for Black Friday 2025, to help you enjoy seamless savings:
Plan ahead:
Decide in advance what you want to focus on, and use features like Bob Shop’s Watchlist to keep track of the items you’re most interested in.
Image courtesy of Borko Manigoda. Published on: January 9th, 2019. Source: pexels.com
Do your research:
Before the Black Friday sales starts, compare prices across different retailers and check that the deals you see advertised represent genuine savings. Remember that if a deal looks too good to be true, it probably is!
For early access to all the best Black Friday deals, sign up with Bob Shop here.
Watch out for scams:
Criminals see Black Friday as an opportunity to target shoppers, so be sure to only buy from reputable sellers such as Bob Shop. Be especially careful with anything you see advertised by people on social media sites, and remember that it’s better to walk away if anything doesn’t feel right.
Image courtesy of Andrea Piacquadio. Published on: February 19th, 2020. Source: pexels.com
Skip the mall:
We’ve all seen footage of people queuing for hours and squabbling over Black Friday deals in stores. By shopping online, you can avoid all of that hassle and have a much more enjoyable (and stress-free) experience.
Set a budget – and stick to it:
With so many great Black Friday deals on offer, it can be tempting to spend more than you should. By setting a budget, you can avoid impulse purchases and focus on the things you need rather than the ones you want.
Image courtesy of Mikhail Nilov. Published on: February 26th, 2021. Source: pexels.com
Take advantage of payment options:
With nine different ways to pay, Bob Shop offers you the convenience of spreading out payments on big-ticket items. That way, you can take advantage of Black Friday deals without having to pay the full amount all at once.
Box clever:
With so many people shopping online during the Black Friday/Cyber Monday period, you may experience delays in receiving your items. Given the extra workload that courier companies face at this time, why not consider other delivery options? Bob Box lockers offer the convenience of being able to collect your items when it suits you, rather than waiting at home for a delivery.
Follow these top Black Friday tips and look out for the latest Black Friday trends, and you could have a November to remember.
